5 timeless tips on managing market ups and downs
Market volatility can be unsettling, for even the savviest of investors. In this article we provide you with some tips on how to manage – and potentially benefit from – market volatility.
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The notion of investing in the stock market without volatility is as illusory as a car without an engine. Like it or not, the two concepts invariably go hand in hand. But does that mean you should avoid volatility – and investing – altogether?
The short answer is no. Market uncertainty can naturally cause panic and lead to poor investment decisions. Yet, by recognizing short-term market uncertainty for what it is, you can help ensure that it doesn’t derail your long-term goals.
Here are five tried and tested principles that can help you gain needed perspective.
Investing is most intelligent when it is most businesslike.
1. Keep calm and carry on
Investors generally feel a financial loss about two and a half times more than a gain of the same magnitude. Understandably, many of us experience a roller coaster of emotions when investing (as the diagram below illustrates), which can translate into poor buy and sell decisions.
Being aware of these emotions during periods of increased volatility can help you avoid panic, keep calm, remain disciplined and focused on reaching your long-term goals.

Source: Darst, David M. (Morgan Stanley and Companies, Inc.). The Art of Asset Allocation, 2003.
2. Stay invested…it’s time, not timing
Trying to time the ups and downs of the market is a bit like the roll of a dice. Consider the impact of missing the best 10, 20 and 30 days on the value of $10,000 invested in Canadian stocks over the past 10 years.
As the illustration below shows, sitting on the sidelines can be costly. Over a 10-year period if you’re out of the market for even a small number of days when the market is outperforming, you can substantially reduce your return potential.
Staying invested – while not always easy – can potentially translate into a better outcome.

Source: Bloomberg. S&P/TSX Composite Total Return Index, December 31, 2012 to December 31, 2022. It is not possible to invest directly in an index. Assumes reinvestment of all income and no transaction costs or taxes. Value of investment calculated using compounded daily returns. Missing 10, 20 and 30 best days, excludes the top respective return days.
3. Manage risk, don't avoid it
Risk can be a loaded term when it comes to investing and is often misunderstood. You often hear about risk and volatility in investment parlance, the two concepts are related but are not the same thing.
Risk refers to the degree of uncertainty and/or potential financial loss inherent in an investment decision. On the other hand, volatility simply measures how much the return of an investment or the broader market fluctuates up and down. While some may fixate on these fluctuations, the permanent loss of capital should be of greater concern. Reducing exposure to securities that are perceived as ‘risky’ will certainly lower market risk, but by doing so, long-term investors could potentially see the purchasing power of their savings erode faster and outlive their savings quicker.
Whether we like it or not, investing in the stock market and risk are a package deal. The key to long-term success is to manage your exposure to risk by using time and diversification to your advantage.
The illustration below shows the calendar-year returns for a hypothetical All Equity and a Balanced portfolio. It shows that while the performance of any portfolio can swing significantly each year, a balanced portfolio has historically resulted in fewer negative returns compared to an All equity portfolio over the long term.
All Equity Portfolio - 1-Year1
Negative:
29%
18 occurrences
Worst year:
2008 ⇩ -33.0%

Positive:
71%
45 occurrences
Best year:
1979 ⇧ +44.8%
Balanced Portfolio - 1-Year3
Negative:
21%
13 occurrences
Worst year:
1974 ⇩ -14.8%

Positive:
79%
50 occurrences
Best year:
1993 ⇧ +25.3%
When you look at the performance of the same two portfolios over a 3-year period, the frequency of negative occurrences significantly declines, highlighting the positive impact of time in further reducing volatility.
All Equity Portfolio - 3-Year2
Negative:
13%
8 occurrences
Worst year:
2002 ⇩ -6.3%

Positive:
87%
53 occurrences
Best year:
1980 ⇧ +34.7%
Balanced Portfolio - 3-Year4
Negative:
2%
1 occurrence
Worst year:
1975 ⇩ -0.4%

Positive:
98%
60 occurrences
Best year:
1980 ⇧ +18.5%

Orange = negative occurrences

Blue = positive occurrences
Source: Morningstar. Returns are calculated in Canadian currency. Assumes reinvestment of all income and no transaction costs or taxes. The portfolios are hypothetical and for illustrative purposes only. It is not possible to invest directly in an index.
1Based on the calendar year returns of the S&P/TSX Composite Total Return Index from 1960 to 2022.
2Based on 3-year annualized returns ending December 31 of the S&P/TSX Composite Total Return Index from 1960 to 2022.
3Based on the calendar year returns of a portfolio of 50% the S&P/TSX Composite Total Return Index and 50% Canadian Fixed Income Composite from 1960 to 2022.
4Based on 3-year annualized returns ending December 31 of a portfolio of 50% the S&P/TSX Composite Total Return Index and 50% Canadian Fixed Income Composite from 1960 to 2022.
Canadian Fixed Income Composite consists of 80% FTSE Canada LT Bond & 20% FTSE Canada Residential Mortgage Index from 1960 to 1979; 100% FTSE Canada Universe Bond Index from 1980 to 2022.
Best and worst year rates of return based on each time period specified.
4. Put diversification to work
Often equated to not putting all your eggs in one basket, diversification is a tried-and-tested technique that mixes different types of investments in a portfolio to lower risk. No single asset class is consistently among the top performers, and the best and worst performers can change from one year to the next.
By including investments that are less correlated to one another – or react differently to economic and market events – gains in some can help offset losses in others. As the chart below illustrates, a diversified portfolio with different asset classes provides the opportunity to participate in potential gains of each year’s top winners while aiming to lessen the negative impact of those at the bottom.


Source: Morningstar. Priced in Canadian currency, as at December 31, 2022. Assumes reinvestment of all income and no transaction costs or taxes. Annual returns compounded monthly.
The asset classes are represented by their indicated indices and the balanced portfolio is hypothetical in nature. This information is for illustrative purposes only. It is not possible to invest directly in an index. Canadian Home Prices: Teranet-National Bank House Price Index Composite 11 index (C11).
5. Take advantage of dollar-cost averaging
Dollar-cost averaging is an investment method used to help reduce the risk of timing a lump-sum investment. By investing a fixed dollar amount on a regular basis, the “dollar-cost averaging” (DCA) process helps control the effect of market volatility by smoothing out the average cost per unit of mutual funds purchased.
Over time, and in certain market conditions, it could result in a lower average cost and a higher return. The graph (below) illustrates how a dollar-cost-averaging strategy compares to a lump sum purchase in 2020, a period punctuated by extreme market volatility and a significant correction.
While it’s important to note that DCA doesn’t always produce a higher return versus lump sum investing, this systematic approach can help investors stay the course by taking the guesswork out of when to invest.

Source: 1832 Asset Management LP and Morningstar Direct. Illustration is based on a hypothetical investment in the S&P/TSX Composite Total Return Index. It is not possible to invest directly in an index.
1Dollar-Cost Averaging illustration assumes 12 contributions of $500/month made between January 1, 2020 and December 31, 2020, totaling $6,000 in contributions.
2Lump Sum illustration assumes a one-time $6,000 contribution was made on January 1, 2020.
The value of advice
Short-term market ups and downs can cause even the most experienced of investors to lose sight of the big picture. An advisor can help you develop a financial plan, recommend suitable investments and navigate rough waters.
In fact, research on the value of advice has shown that investors find they have better savings and investment habits because of their advisor and more than twice the wealth compared to those who don’t have an advisor.1,2
With the help of your advisor, understanding your initial reactions to market ups and downs can help you make better investment choices, view your portfolio more objectively, stay the course and ultimately reach your goals.
Helping you make better investment decisions
74% of mutual fund investors say that they have better saving and investment habits because of their advisor.1
Getting advice pays off
3 out of 5 Canadian investors (60%) who work with an advisor say they are better off financially than if they managed their money on their own.3
Keeping you on track to success
71% of Canadian investors who use an advisor say their advisor keeps them on track to meet their goals.3
Providing peace of mind with a plan
79% of investors who use an advisor and have a written financial plan feel confident they will achieve their investment goals.3
Sources:
1Pollara Mutual Fund and ETF Investor Survey (October 2022).
2More on the Value of Financial Advisors, Claude Montmarquette, Alexandre Prud'Homme, CIRANO 2020. Compared to non-advised households, the average household with a financial advisor accumulated 2.3 times more financial assets over periods greater than 15 years (March 2020).
3Scotia Global Asset Management Investor Sentiment Survey (January 2023).
Staying invested during market ups and downs is simple – but not always easy.
Contact your Scotiabank advisor today to develop a plan that makes sense for you.

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This document has been prepared by 1832 Asset Management L.P and is provided for information purposes only. Views expressed regarding a particular investment, economy, industry or market sector should not be considered an indication of trading intent of any of the mutual funds managed by 1832 Asset Management LP. These views are not to be relied upon as investment advice nor should they be considered a recommendation to buy or sell. These views are subject to change at any time based upon markets and other conditions, and we disclaim any responsibility to update such views. Information contained in this document, including information relating to interest rates, market conditions, tax rules, and other investment factors are subject to change without notice and 1832 Asset Management L.P. is not responsible to update this information. To the extent this document contains information or data obtained from third party sources, it is believed to be accurate and reliable as of the date of publication, but 1832 Asset Management L.P. does not guarantee its accuracy or reliability.
Nothing in this document is or should be relied upon as a promise or representation as to the future. Investors should consult their own professional advisor for specific investment advice tailored to their needs when planning to implement an investment and/or tax strategy to ensure that individual circumstances are considered properly and action is taken based on the latest available information.